Brescia University


The Master Plan for Brescia University in Owensboro Kentucky was in part an outgrowth of the Owensboro Downtown Placemaking Initiative. The University saw a unique opportunity to capitalize on the creative energy being focused on the downtown and extend it to their own campus. The Master Plan came with its own unique set of challenges and opportunities. Being a true “downtown campus,” its urban location was both its greatest opportunity and its greatest challenge. While the school was looking only for “moderate growth,” additional land acquisition was very limited because of surrounding neighborhoods, established commercial businesses on the main arterial and institutional uses. Therefore, the planning process had to focus on the best ways to organize the campus into a cohesive series of open spaces and paths within a limited area while accommodating the more practical, space-consuming needs of parking. 

Another key Master Plan objective was to make the University an identifiable “destination” along the City’s main artery of Frederica Street. The solution included the proposal for a new “signature building,” an improved streetscape and more campus-like (i.e., green) entry, and a unique architectural identity that would give the University a greater presence within the city. The Plan also included a “Tool Kit for Building Design” based on six design principles that could be applied to new and existing buildings to address the design aesthetic of existing buildings that lacked “curb appeal.” Brescia’s location in downtown with convenient access to transit and adjoning neighborhoods makes this an inherently sustainable campus; and with the Plan’s “Tool Kit for a Sustainable Campus,” Brescia is on track to embracing sustainability in all facets.

 

Brescia University Master Plan

Brescia University Master Plan by Gateway Planning for Downtown Owensboro Kentucky Campus Moves into Development Campaign Stage

 
 Brescia University

 

Brescia University
Brescia University
Brescia University
 
 

 


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Copyright © 2011 Gateway Planning Group, inc. | Site Last Modified: Wednesday, May 17th, 2017 | Web Site Created by Illuminate Design Studio

 

CNU MemberGateway Planning Group, Inc., City & Town Planners, Dallas, TX